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Information on accessibility
Status: June 28, 2025
This information on accessibility applies to the websites
www.bosch-tiernahrung.de
www.partner.bosch-tiernahrung.de
www.zucht.bosch-tiernahrung.de
in the state at the time indicated.
1. General description of the service and its implementation
On the above websites you will find our end customer, business partner and breeder online store, where you can order and pay for pet food products and accessories. The products purchased will be delivered to the address you specify by a delivery service. The online stores can be used via standard desktop and mobile devices (e.g. smartphones and tablets). You can create a customer account in the respective online store to store your data and track orders.
2. Implementation of accessibility requirements
The accessibility of our online store is subject to the requirements of the Barrier-Free Accessibility Reinforcement Act (BFSG) and the Ordinance to the Barrier-Free Accessibility Reinforcement Act (BFSGV). Accordingly, services, such as ordering products in our online store, must be barrier-free. This means that the ordering of products in our online store must be findable, accessible and usable for people with disabilities in the usual way, without any particular difficulty and in principle without the help of others.
We meet the legal accessibility requirements by following the specifications of the harmonized EU standards for accessibility (EN 301 549) and “Web Content Accessibility Guidelines” (WCAG) 2.2 (conformity level AA). Accordingly, the following measures, among others, should be implemented in connection with barrier-free design:
- Contrasts: Colors should be designed with increased contrast ratios for good legibility.
- Text alternatives: Images, icons and interactive elements should be supplemented with alternative texts.
- Scalability: Text and content should be supplemented with enlargement options.
- Keyboard operability: Keyboard control should be possible.
- Visible focus: The active focus for keyboard operation should be designed so that it is clearly visible.
- Simple navigation: The navigation should be consistent and easy to understand.
- Responsive design: The presentation should be designed in such a way that it adapts to different screen sizes and devices.
- No sensory overload: No content should be used that could trigger seizures due to strong flashing.
- Structured content: Headings, lists and regions should be designed in such a way that they are semantically correctly labeled.
- Assistive technology compatibility: Compatibility with screen readers and other assistive technologies should be enabled.
3. Indication of the competent market surveillance authority
The federal states must ensure that the Accessibility Reinforcement Act (BFSG) is complied with. They jointly set up a body for this purpose. This body is called the Market Surveillance Body for Accessibility of Products and Services (MLFB). The body has not yet been formally established.
The MLFB can be reached at the following contact details:
Marktüberwachungsstelle der Länder für die Barrierefreiheit von Produkten und Dienstleistungen
Carl-Miller-Str. 6
39112 Magdeburg
Telefon: +49 391 567 6970
E-Mail: kontakt@mlbf-barrierefrei.de
Further information on the MLBF can be found on the following website:
https://ms.sachsen-anhalt.de/themen/menschen-mit-behinderungen/aktuelles/marktueberwachungsstelle-der-laender-fuer-die-barrierefreiheit-von-produkten-und-dienstleistungen
4. Questions and contact
If you have any questions about the accessibility of our online stores, you can reach us using the following contact details:
bosch Tiernahrung GmbH & Co. KG
Engelhardshauser Str. 55+57
74572 Blaufelden-Wiesenbach
Phone: +49 (0) 7953 87-191
E-Mail: kundenservice@bosch-tiernahrung.de





